Training Courses

We prepare you to interact confidently and effectively with very senior individuals, including in formal and structured situations.

The Art of International Protocol & VIP Management – Upcoming Training on November 23 & 24, 2024

VIP & Protocol Training Institute will organize a two-days training on the area of ‘The Art of International Protocol & VIP Management’

Regular Price: 6,300 AED

Venue: Capital Club DIFC, Dubai, UAE

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The Facilitator

Our team has a strong experience in all aspects of  International Relations, Protocol, Diplomacy, and Middle East affairs. They hold master’s degrees in the areas of Protocol, High-level Events Management, International Relations, Diplomacy, and International Media and communication, as well as credentials from the Knowledge and Human Development Authority.

Our leading experts have trained in several international occasions and Missions in UAE, CIS country, Africa, and Latin America organizing Business Mission, high-level events, presidential Ceremony, Global Forum, Diplomacy meeting. 

Our mutual experience guarantees our governmental and private-sector clients obtain the top level of protocol and international etiquette skills.

Training Objectives

VIP & Protocol Training Institute organizes a two-day training on the area of “The Art of International Protocol & VIP Management“, with the following objectives.

Upon completion of this training course, the participants will be able to:

  • Master the international protocol and Etiquette  
  • Increase self-confidence in International relations
  • Strengthen their capability to work in a multicultural atmosphere
  • Improve their professional Image
  • Enhance their communication skills to work with International VIPs and diplomats.

Training Benefits

This training will serve as a guide to prepare you successfully to develop and to achieve the following:

  • To empower your professional communication style
  • To sharpen your knowledge of international business & diplomatic protocol
  • To enhance your diplomatic use of language
  • To refine your professional public image
  • To increase your self-confidence in public relations
  • To intensify your ability to work in a multicultural environment
  • To master international protocol and personal diplomacy
  • To increase your proficiency and competence in various forms of corporate and diplomatic communication
  • To polish diplomatic etiquette and formal social etiquette including the fine points of dining etiquette
  • To increase your self-confidence in official, formal and informal contacts
  • To perfect your understanding of formal and informal dress, including evening attire
  • Enhanced ability to work in an international environment and understanding key elements of cross-cultural communication, and
  • To refine your competence in contacts with partners from all over the world.


  • The session will take place on November 23 & 24, 2024, a two-day training course in the area of “The Art of International Protocol & VIP Management”
  • Location: Dubai
  • Sessions run from Saturday 2:00 PM-7:00PM, Sunday 09:30 AM-4:00PM
  • Certificate of Completion
  • The training will focus on the participant’s personal and professional development needs.
  • Engaged with the participant’s before, during and after the training

Who Should attend

  • Government 
  • Protocol officers
  • PR and Media Representatives 
  • Event’s Organizers
  • Personal assistants
  • Administrative professionals
  • Students and fresh graduates who are interested in this field 
  • Security Officers  
  • International 
  • Those whose profession requires communicating and socializing in the global marketplace, those who wish to sharpen, refresh and expand their knowledge on the international protocol in business & diplomacy

Two Days Course Outline

Participants will understand the unique art through the protocol and business etiquette processes which will design participant’s future career, events and how to handle VIPs in different occasions.
The following sessions will cover the training program:
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November 2024

Introduction to Protocol, Etiquette and Diplomacy
  • The Origin of Protocol
  • The History of the Protocol
  • Definition of Protocol and Etiquette
  • Difference between Protocol and Etiquette
  • The Importance of Protocol
  • Introduction to Soft, Hard and Smart Diplomacy
  • Soft Diplomacy and Hard Diplomacy
  • Smart Diplomacy
The Art of VIP Management
  • Definition of VIP &VVIP
  • Difference between VIP & VVIP
  • High-level event and Protocol team responsibilities
  • The Protocol of Escorting a VIP
  • The Protocol of Precedence
  • Art of Addressing royal and other VIPs
  • The Flag Protocol
  • The Protocol of National Anthem
  • Official Placement of Photos Protocol

November 2024

The Art of Communication
  • Introduction To communication
  • Nonverbal Brand
  • Decoding and Encoding
  • The Protocol of Body Language
The Dress code & the effect of the colors
  • Dress for Success
  • Women dress code
  • Men dress code
  • The effect of color
Cross Cultural
  • Cross- culture understanding
  • The Protocol of giving and receiving gift
  • Dining Etiquette
  • Soft UAE Etiquette (essna)

Art of International Protocol & V I P Management Training

We prepare you to interact confidently and effectively with high positioned individuals weather in formal, colloquial or in complex situations.

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